ICA Buffé Magazine

ICA is one of Sweden’s largest grocery store chains. Members get their magazine sent home, and lots of people buy it in store. I got to shoot two stories in a recent issue focused on tacos and Eurovision Song Contest (a Scandi favorite!).

A plate of taco pizza with jalapeños, black beans, sour cream, and cilantro on a checkered paper napkin, with a glass of yellow beverage next to it, placed on a patterned table. There's a TV remote on the armrest of a patterned sofa in the background.
A person holding a taco with avocado, cheese, and other ingredients. The person is wearing a pink shirt and yellow nail polish, with green curtains in the background.
Two fish tacos with jalapeño, coriander yogurt, and sour lime, served with side salad and pink pickled onions on a silver tray, with a hand dipping a spoon into green sauce, on an orange tablecloth, with a bowl of cucumber salad and a pitcher of red cabbage slaw nearby.
A table with various Mexican foods and drinks, including tacos, pizza, guacamole, chopped onions, pineapple chunks, tortilla chips, and glasses of yellow drinks, with hands reaching for the food.
Four pieces of flatbread topped with corn, cilantro, and a meat mixture, served on a pink plate, with two small bowls of additional toppings or salsa, all on a pink tablecloth.
Two ice cream cones with pink ice cream and colorful sprinkles, placed on a pink background with scattered confetti. A small bowl of rainbow sprinkles and a plate with layered ice cream sandwiches are also visible.
A person wearing a patterned pink blouse holding a small orange bowl with nacho cheese dip and a tortilla chip dipped in the cheese.
Chopped pineapple pieces in a bowl and on a cutting board, with pineapple chunks in a spoon on a yellow background.
Two glasses of pink cotton candy topped drinks with striped straws, surrounded by pink cotton candy fluff, against a pastel pink and purple background.
A pink magazine page with a large title 'Glitter, glamour och glass- amour' and an image of a glass filled with a milkshake topped with whipped cream, purple icing, and caramel sauce. There is a spoon with a sparkle effect above the milkshake. The page includes recipe details and tips in Swedish.
An article featuring a baked casserole dish with dollops of cream on top, a pink plate with forks, and a yellow cloth on a peach-colored background.